Instacart's algorithmic pricing tools caused shoppers to pay different prices for identical items from the same store, according to a new study The grocery delivery platform said some of its. Instacart is charging different prices to different customers — on the same grocery items in the same stores, bombshell study reveals The report, “same cart, different price Instacart’s price experiments cost families at checkout,” analyzes live shopping data from more than 400 instacart shoppers across four u.s Instacart is using ai to show different prices for the same items a study finds that eggs from safeway ranged from $3.99 to $4.79, while a target grocery haul cost between $84.43 and $90.47.
Study shows that instacart was charging different amounts for the same items as many as 75 percent of grocery items in the study yielded multiple price points for different users.
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