•customers belief and attitude significantly influence their decisions to dine in a green restaurant (doszhanov&ahmad, 2015 •customers with high awareness about preserving the environment are willing to pay more (kanget al.,2012). Il, m., marzuki, k., langgat, j., & fabeil, n Fac ors influencing smes’ ado tion of social media marketing Social and behavioral sciences, jou However, green practices guidelines for malaysian restaurants are yet to be introduced, which is one reason for the slow adoption of green practices in the country (langgat, 2019).
Yayasan bumi langgat peduli (yblp), based in dusun langgat, malang, has been a community initiative since 2017, focusing on social development There are 169 hotels has participated in this quantitative approach study These food treasures in turn have contributed to the uniqueness of sarawak gastronomic culture. •a cozy and casual establishment that primarily serves coffee and related beverages, along with a selection of pastries, light snacks, and sometimes simple breakfast or lunch items (zanina, 2009 In their study, langgat et al (2023) investigate whether implementing sustainable practices in hotel restaurants has an impact on the overall performance of hotels, as well as the factors of innovation, organization, and external environment that influence this decision.
